Delivering value with pleasant User Experience
Does bad user experience kill software application?
Eric Schaffer has rightly pointed out, “Executives see that companies with better customer experience capabilities have increased growth in their valuation. It’s really becoming a core issue. Today, executives clearly understand the importance of customer experience, yet most business executives simply don’t know how to get started in this area.”
This white paper helps you learn:
- What are the consequences of poor usability
- What is user experience & its importance
- Practical UX techniques
- Agile approach to UX design
- Emerging technologies to enhance user experience
